2012 Ancient Peaks Races

The 2012 Ancient Peaks MTB race dates have been announced. They will be doing one in early June and another in late July. We went up and shot some images for a little while a few weeks back. Check out more information on the 2012 Ancient Peaks Races here.

GT Bicycles And Atherton Racing Join Forces

Atherton Racing is proud to announce its partnership with GT Bicycles. Beginning in 2012, the mountain bike race team of Dan, Gee, and Rachel Atherton, will join non-family GT rider Marc Beaumont and form the new team GT Factory Racing.

“Atherton Racing is one of the most progressive teams in the history of mountain biking, and is known for taking the sport to the next level,” said Mark Peterman, Global General Manager GT Bicycles. “We’re excited about the partnership because it both continues GT’s legacy as the brand that helps progressive riders push their limits, and because of the opportunities it presents to develop new products.”

Over the past five years, Atherton Racing has seen over 50 professional victories and multiple World titles. For the first time, the Atherton team will also include a non-family member with GT rider Marc Beaumont. As a consistent World Cup downhill rider with podiums in some of the world’s greatest Enduro races, Beaumont will compliment Gee on the UCI DH circuit, and Dan on the Euduro circuit, as his focus has shifted towards Enduro-style events. The team will be riding the GT Fury, Sanction, and Force Carbon and Alloy.

In addition to racing, the team will provide important product testing feedback and work hand-in-hand with GT on future product advancements and the next evolution of GT mountain bikes.

“The new relationship that’s formed between Atherton Racing and GT has opened up so many opportunities for everyone involved, I’m stoked to be going into the next few years of racing being bolstered by a company with such a passion for the sport, and with a company that’s drive for the top step of the podium, matches that of my own,” said Gee Atherton.

About GT Bicycles:
Since 1972, GT has provided riders of all ability levels with a trustworthy, reliable, rock-solid bike they need to push their own personal limits, and the limits of cycling. Their legacy is instilled in every GT design, be it a BMX, mountain, road, or pavement bike. For more information about GT Bicycles, please visit www.gtbicycles.com

Atherton Racing

Jill Kitner And Bryan Atkinson Join The 2012 Norco World Team

Vancouver, BC – January 4, 2012 – Norco Bicycles Welcomes Jill Kintner and Bryn Atkinson to Norco World Team

Norco Bicycles has partnered with Jill Kintner and Bryn Atkinson, as title sponsor, to re-launch the Norco World Team. For 2012 the team will racing the downhill race scene aboard the newly designed AURUM downhill bike. Bryn and Jill are dedicated to reaching podium positions at every race they attend and representing Norco on the world stage.

Jill Kintner is one of the most successful female cyclists to compete on two wheels. With a collection of titles in BMX, 4x, slalom and downhill that spans from an Olympic medal, to world titles in 4x, and multiple national championships in all 4 disciplines she is a dominant figure on the race circuit. She finished 9th place overall for 2011 in her first year of World Cup downhill, and for 2012 is looking to come back with vengeance and best this result. 

“With a new trainer and new bikes, we are now running a program with a fantastic list of sponsors; it feels like everything is clicking into place! The new Norco bikes have an incredible feel; I especially notice with the shorter rear end a difference in my balance point and turning ability thanks to the Aurum’s GRAVITY TUNE. These bikes are really well designed, and I am honored to be a part of the Norco family.” – Jill

Bryn Atkinson has an inspiring presence on a downhill bike. With a highlight reel that includes numerous top 10 World Cup results, 2 US Open championships, a Pro GRT series championship, and many feature video segments, he has the speed, style, and ability to get the job done.

After a great start to 2011 with an 11th place finish at the first round of the World Cup, Bryn broke his femur and elbow, and was forced to sit out the remainder of the season. This injury fueled his motivation to get better on the bike, and come back stronger in 2012.

Healed up and “ready to rip”, Bryn is back in top form for 2012 – “I’m super excited to start fresh with a company like Norco. Their 2012 line of bikes ride smooth and are really capable, I can’t wait to get em’ world cup dirty!”

The team will be hitting premier events such as: all UCI World Cups, Sea Otter Classic, Kokanee Crankworx, select USGP events, etc. Jill and Bryn will also compete in their respective National Championships.

“Norco Bicycles is excited to have both Jill and Bryn join the Norco family. Their experience and expertise will be a great asset to the continued development of the bikes and the engineered technology platforms we are so proud of. Everyone at Norco would like to wish Jill and Bryn the best of luck in the coming season and welcome them to their new home here at Norco.” – Pete Stace-Smith, Norco PR Marketing Manager

Partners of the Norco World Team:

• Norco Bicycles- Frames – Aurum, Sight, Rampage, Custom Slalom
• Crank Brothers- Wheels, pedals, Seat Posts
• Fox Racing Shox- Suspension
• Shimano- Drive train
• Renthal- Bars, Stems, Grips
• Maxxis- Tires and tubes
• Lezyne- Pumps, Tools, Mini tools, Inflation systems, Bottle cages, saddle bags, Led Lights
• 5.10- Footwear
• e*13- Chain guides
• Dakine- Riding apparel
• Oakley- Eyewear
• Fi:z’ik- Seats
• Cane Creek- Head sets
• Alpinestars- protection
• Tld- Helmets.

2012 Zerode G-1 Updates

Zerode Factory Racing has the latest frames built up. There have been a few changes done to the frames. Looks like they may go about it the Santa Cruz way and do slight alterations at each production run instead of doing them based on a year model. Time will tell what we know to have changed is listed below.

1. Anodized with 3 color options: Black, Blue, Silver
2. Weight savings of about 1.5 LBS

2012 Transition Bikes ProGram

"We're taking a different approach this year. We've got our PROgram which are riders who have a very specific plan for the year. We also have athletes that don't fit within these constraints like Casey Groves and Nick Simcik who are media machines and have some very cool things in store. Then there's our list of riders who we support through our network of Dealers. It's about as diverse a list as you can get. Everyone has their place and has room to do what they love to do and achieve their individual goals. We really wanted to put our efforts into the development of riders, and try to look at things a little differently than we have in the past. It's going to be an exciting year!" Says Sternberg.