Shaun Palmer Is Back On Magura!

Magura USA is pleased to announce that Shaun Palmer, legend of multiple action sports, is joining Magura as brand ambassador.

As a member of Intense Cycles, Palmer will be riding Magura’s pro team issue yellow MT7 NEXT four piston brakes that have been highly praised by the media since their introduction last year. One of Palmers responsibilities with Intense is to scout, form and train an elite team of JRs, who will also be on Magura mounted Intense rigs. “We are so happy to have Shaun back on Magura’s and helping him with his JR team’s efforts,” said Magura USA’s President, Jeff Enlow. Palmer says, “Magura was one of my first sponsors when I broke onto the MTB race scene. The brakes then were the best anywhere, so I’m really stoked to be back with them now and on their new generation brakes.”

Shaun made his debut on the mountain bike scene in 1995. In an effort to be the best rider in the world, Shaun chose Magura’s hydraulic rim brakes [the first hydraulic brakes in mountain biking] as the brake to help get him to the top of the podium. He achieved success quickly with multiple top-ten finishes, an overall 5th place in the 1996 World Cup DH rankings, Dual Slalom World Champion in 1996, and Silver Medalist at the 1996 World Championships. just to name a few MTB accomplishments. Shaun is also a six-time X-Games gold medalist in four different sports.