Introducing The Pivot Reynolds Enduro Team

PHOENIX, AZ – For release March 31, 2016 – Pivot Cycles is happy to announce the formation of the Pivot/Reynolds Enduro Team. The team is comprised of three riders – Adam Snyder (Durango, CO), Mason Bond (Grass Valley, CA) and Brice Shirbach (Brookhaven, PA).  Adam is a winner of the Eastern Enduro Triple Crown overall championship and is a top five athlete in the North American Enduro Tour overall rankings. Mason is the team’s young gun, with the style and speed needed to make an impression on the podium and in team edits. Brice brings years of XC and Enduro racing to the table and is a well known contributor to Pinkbike and Dirt Rag Magazine, and was recently involved in a Teton Gravity Research project. His successful East Bound and Down series will continue in 2016, as will 2 new video series.

“We love supporting up and coming riders at Pivot. Adam, Mason and Brice all shred and we are excited to be working withthem as they make the jump from NAET to EWS enduro racing.” said Pivot Cycles CEO Chris Cocalis.  “Our athlete programs are essential to product development and we look forward to the crew’s contributions to the future of Pivot bikes.”

The Pivot/Reynolds Enduro Team will be competing at both Enduro World Series and North American Enduro Tour events, as well as the Dirty Sanchez, Big Mountain Enduro and North American Crankworx races. In between events, the team will be traveling across the United States, producing three different video series: “Down Time”, a three part series focused on the stoke a rider finds on his hometown trails, “When in Rome” a series documenting the shredding and atmosphere found off of the track at NAET and other North American events, and finally, in partnership with Pinkbike, rider Brice Shirbach will be producing a new video series in conjunction with his popular East Bound and Down editorial column called "Local Flavors", the first of which has just been published, featuring the riding in Ocala, Florida. Ocala, Florida is quickly becoming a destination for riders from around the USA. The local trail system is currently experiencing a renaissance courtesy of builder Ray Petro (of the famous Ray’s Indoor Mountain Bike parks) and the Santos MTB Festival and the "Local Flavors" edit is an sensory oriented edit showcasing the best singletrack Ocala has to offer.

BIKES AND WHEELS

The Pivot Reynolds Enduro team will be riding Pivot Mach 6 Carbon and Mach 429 Trail models. The versatile Mach 6 Carbon is Pivot’s dedicated enduro bike with 155mm of dw-link™ suspension – perfect for the big, technical courses of the Enduro World Series. They will also ride the Mach 429 Trail, with its innovative mid-travel dw-link™ design, which will be the perfect choice on the varied courses of the NAET and other classic North American venues.

Co-title sponsor Reynolds Cycling will be taking care of the team’s wheel needs. “Taking stock of what really matters to those

who live to push the limits on a mountain bike, ride-quality and durability, we are supplying the team with wheels from our new Black Label line-up to complement their chosen bikes.  They will race predominantly on our new Black Label 27.5 Enduro and 29 Enduro which feature a 28mm wide, hookless and asymmetric rim laced to our Reynolds straight pull, center lock hub by Industry Nine.  Wider is better, if you engineer the build to match the desired outcome.  With evenly tensioned uniform lengths of bladed spokes these guys will enjoy a ride quality second to none with proven durability to charge with confidence” said Reynolds Cycling CFO Mike Dufner.

The sponsorship is the brand’s first foray into the enduro race scene following the success of their latest line of Black Label mountain carbon wheels.

“Enduro style riding, making use of a multitude of terrain and features, is what inspired the design of our new Black Label products.  Having proven the durability under the saddles of Bernard Kerr and the Pivot DH team we were looking for riders who could ride the wheels everywhere from rock gardens and berms to technical climbs and step-ups. We are excited about watching this team push the limits from their backyards to the slopes of Andes and having proven themselves on the bike and behind the camera gives us the full package of what we look for in sponsored athletes.  These guys represent who most mountain bikers are and want to be!”